We Know CPG
Your Bridge to Capital
We know CPG
- Provide cost effective and non-dilutive capital to CPG businesses by investing in your assets.
- Operators and investors in the CPG industry for 40+ years.
- A reliable, transparent, and flexible partner.
- Cash flow conscious, covenant-lite sources of debt capital.

Brands We’ve Helped

We know CPG
BFG Financing Terms:
- Loan Size: $1 million – $20 million
- Term: 24–36 months + 12-month ext
- LTV: Up to 95%
- Rate: 12–20%
- Covenants: None
- Guarantees: None
Underwriting Parameters:
- Revenue: +$5 million
- Capital Raised: +$5 million
- Cash Runway: 12 months
- Gross Margin: +20%
- Equipment Cost: +$500k of hard costs
- Equipment Type: “Mission-critical” mfg. equipment

Client Experiences
Bridge has been a fantastic partner as we have scaled Kettle & Fire. They built a deep understanding of our equipment and financing needs and collaborated with us on a structure that met our mutual goals. They’ve been responsive to our evolving needs and have been a consistently supportive partner. I’d highly recommend them to a CPG startup looking for an equipment financing partner.
The collaboration with Bridge has truly been transformative for our business. Their support has enabled us to craft the highest quality product through the utilization of our custom equipment, propelling WILDE into the prominent emerging brand it is today.